Built for multifamily marketing operators
The always-on intelligence layer at the edge of your portfolio
ResiEdge monitors your marketing stack across every community, and tells you the good, the bad, and the broken.
See how it worksPerformance issues don’t announce themselves.
A leasing agent mentions leads have dried up. You log into the ad account and find the budget exhausted ten days before month end. Another community’s agent pings you about their low pipeline, and that’s when you find the contact form has been broken since a website update went live last week. All while you were rightly focused on supporting the launch of the newest community in the portfolio.
ResiEdge closes that gap.
Monitoring the platforms your portfolio runs on.
Up and running in minutes. Monitoring around the clock.
Connect Your Communities
Add your communities and grant platform access. ResiEdge handles data collection & analysis from there.
We Monitor Continuously
Checks run across every connected community around the clock, across every platform you’ve connected.
You Find Out First
Alerts surface what needs your attention with enough context to act immediately, faster than manual checks.
Built for the operators who can’t afford to find out late.
ResiEdge is for multifamily marketing teams who can’t watch all systems for all communities themselves. Built by a team that has managed large portfolios, felt the same pressure, and learned firsthand what it costs when something breaks without anyone knowing.
Marketing Directors & VPs
Managing 20 to 200+ communities with a lean team. Measured on lead volume, cost-per-lease, and occupancy contribution across a portfolio and MarTech stack you don’t have enough people to properly monitor. ResiEdge is the oversight infrastructure you’ve never had.
In-House Marketing Managers
Running a small portfolio as the sole marketing resource. You can’t justify enterprise MarTech contracts, but you need systematic coverage across every community. ResiEdge gives you the monitoring previously only available to operators with dedicated analyst headcount.
Third-Party Management Companies
Managing communities on behalf of ownership groups means being accountable for performance data you don’t always control. ResiEdge gives you portfolio-level visibility across every managed asset — and a reporting layer that holds up in ownership reviews.
Frequently Asked Questions
Is this another dashboard we have to check?
No. ResiEdge surfaces intelligence, not raw data: what happened, how significant it is, and what to do about it. You get plain-language alerts in your inbox.
Does this replace our agency or current platforms?
No. ResiEdge doesn’t manage campaigns, build websites, or run leasing workflows. It watches the platforms you already use and flags what your team and/or agency may not have bandwidth to discover.
What exactly does it monitor?
ResiEdge currently monitors website health, website & campaign analytics, leasing funnel events, SEO, and local visibility. Paid media monitoring is in progress, and the rest of the MarTech stack is on the product roadmap. It’s built specifically for the multifamily digital marketing stack.
How is this different from what our agency already reports on?
Agencies report on what they manage. ResiEdge covers the full portfolio and gives you an independent way to verify performance. It’s not competing with your agency. Some account holders may choose to deputize their agency partner on ResiEdge.
What does setup involve, and how much team time will it take?
Setup can be as quick as five minutes per community. You connect existing platform accounts through secure OAuth integrations; no new tracking installs or site changes required. The effort is upfront and one-time; ongoing use is built to save time.
We’re a small or mid-size team. Is this really built for us?
Yes, deliberately. ResiEdge is built for multifamily marketing leaders and teams who are accountable for a portfolio they can’t manually watch, and it gives them automated visibility.
Request Early Access
ResiEdge is in early access. The platform is live and monitoring communities today.
We’re partnering with a limited number of multifamily marketing operators to run the platform at no cost while we refine the experience ahead of broader distribution.
If you manage ten or more communities and are responsible for performance across multiple marketing platforms, we’d like to hear from you. Submit the form below and we’ll follow up within one business day.